When you have a supple canvas like Just Juniper to start with, you can really make something exciting. We took the same berries we use for our multi-award winning Just Juniper gin and worked with the BBQ masters at MEET restaurant Newcastle to smoke them over charcoal and ironbark. This delicate process allows the flavours of the botanical to intertwine with the aromas of the timbers to create a subtle yet vibrant gin.
BOTANICALS: Juniper berries smoked in timber
PROFILE: Forward sweetness and a lingering smoky finish
700mL glass bottle
Produced and bottled at Earp Distillery in Newcastle, Australia
Why the new look?
Our distillery’s goal has always been to do things in the most sustainable way possible and these new labels are a part of our commitment to that. We’re working toward B-Corp certification which means examining our glass bottle supplier in favour of moving to an all Aussie production chain. In doing so we needed a solution for paper labels and settled on a company operating out of SA who prioritises recycled materials. These new labels are not only beautiful and robust but are made from 30% post consumer recycled material (and we have plans to move to 100% recycled stock in the future!).